PerfectFlow, an e-commerce brand specializing in SPC flooring and coverings, required a business plan and rebranding.

To accomplish this, the brand logo was modernized, adopting a contemporary and elegant aesthetic.

A brand identity was developed around the concept of "Renewal without Renovation," which was then applied across

offline and online materials for the e-commerce platform.

Project involved: Logo Design | Typography | Illustration | Art Direction | Retouch | Finished Art for Print, Web & Social